Enchantment: The Art of Changing Hearts, Minds and Actions
HK$240.00
DESCRIPTION :
PRODUCT DETAILS :
DIMENSION : 234 mm x 153 mm
WEIGHT : 317 g
PRODUCT CATEGORY :
Economics, Finance, Business & Management
Health, Relationships & Personal development
Enchantment
n: 1) To charm, delight, enrapture
How do companies such as Apple create such enchanting products? And how do some people always seem to enchant others?
According to bestselling business guru Guy Kawasaki, anyone can learn the art of enchantment. It transforms situations and relationships, turns cynics into believers and changes hearts and minds.
The book explains all the tactics you need to enchant. Kawasaki's lessons are drawn from his tenure at Apple, as well as his decades of experience as an entrepreneur. Few people in the world are more qualified to teach you how to enchant.
PRODUCT DETAILS :
| ISBN : 9780241953648 | |
| BY (AUTHOR) Kawasaki, Guy | |
| PUBLISHER : Penguin Books Ltd | PUBLICATION DATE : March 03, 2011 |
| COUNTRY OF PUBLICATION : United Kingdom | IMPRINT : Portfolio Penguin |
| LANGUAGE : English | AGE : General |
| PRODUCT FORM : Paperback / softback | |
WEIGHT : 317 g
PRODUCT CATEGORY :
Economics, Finance, Business & Management
Health, Relationships & Personal development