Gouged: The End of a Fair Price - and What That Means for Your Wallet

9781399633390
HK$238.00 Sale Save

Item is in stock Only 0 left in stock Item is out of stock Item is unavailable

DESCRIPTION :

Landlords are using software to band together and organise artificial rent hikes. Uber is spiking the price of rides when your phone's about to die. And without drivers' knowledge, car companies are installing software that reports your driving behaviour to insurance companies, so they can collude against you on insurance prices.

Instead of merely driving down costs, companies are now laser-focused on boosting revenue by wringing as much out of consumers as possible, bringing in record profits as a result. Price hikes are old as dirt, but today's companies have reinvented them, using a dizzying array of sophisticated and deceitful tricks to do something pretty darn simple: rip you off.

In Gouged, Lindsay Owens takes you inside the corporate boardrooms where pricing decisions are made, uncovering the techniques - from junk fees and shrinkflation to algorithmic collusion - that corporations use to jack up prices. But if there's one thing we have in common, it's that we are all consumers. It's time to fight back.



PRODUCT DETAILS :
ISBN : 9781399633390
BY (AUTHOR) Owens, Lindsay
PUBLISHER : Orion Publishing Co PUBLICATION DATE : December 24, 2026
COUNTRY OF PUBLICATION : United Kingdom IMPRINT : Weidenfeld & Nicolson
LANGUAGE : English AGE : Tertiary Education
PRODUCT FORM : Paperback / softback
DIMENSION : 234 mm x 153 mm

PRODUCT CATEGORY :
Computing & Information Technology
Economics, Finance, Business & Management
Society & Social Sciences