Doing Business In China: How to Profit in the World's Fastest Growing Market
HK$159.00
DESCRIPTION :
It's common knowledge that China has the fastest-growing economy in the world. What is not common knowledge is exactly how Western companies can gain a foothold and increase their profits by doing business inside this next great Superpower. Now, respected business journalist Ted Plafker has written a fully detailed yet user-friendly handbook on how individuals and companies can succeed in this challenging and often confusing environment. Sections include:- Pinpointing the Top Emerging Markets: A look at promising sectors such as agriculture, automotive, biotech, financial services and media. Laws, Rules and Regulations: A how-to guide to China's complicated and ever-shifting legal landscape. Undersdtanding Cultural Differences: Vital topics include 'basic communications' and 'Talking Politics'. Sales and Marketing: How to promote and move products and services to Chinese consumers.
PRODUCT DETAILS :
DIMENSION : 205 mm x 146 mm
WEIGHT : 310 g
PRODUCT CATEGORY :
Economics, Finance, Business & Management
It's common knowledge that China has the fastest-growing economy in the world. What is not common knowledge is exactly how Western companies can gain a foothold and increase their profits by doing business inside this next great Superpower. Now, respected business journalist Ted Plafker has written a fully detailed yet user-friendly handbook on how individuals and companies can succeed in this challenging and often confusing environment. Sections include:- Pinpointing the Top Emerging Markets: A look at promising sectors such as agriculture, automotive, biotech, financial services and media. Laws, Rules and Regulations: A how-to guide to China's complicated and ever-shifting legal landscape. Undersdtanding Cultural Differences: Vital topics include 'basic communications' and 'Talking Politics'. Sales and Marketing: How to promote and move products and services to Chinese consumers.
PRODUCT DETAILS :
| ISBN : 9780446698634 | |
| BY (AUTHOR) Plafker, Ted | |
| PUBLISHER : Little, Brown & Company | PUBLICATION DATE : March 08, 2006 |
| COUNTRY OF PUBLICATION : United States | IMPRINT : Business Plus |
| LANGUAGE : English | AGE : General |
| PRODUCT FORM : Paperback / softback | |
WEIGHT : 310 g
PRODUCT CATEGORY :
Economics, Finance, Business & Management