Succeeding Like Success: The Affluent Consumers of Asia
HK$199.00
DESCRIPTION :
Covering 12 Asian markets - Japan, China, India, Australia, Korea, Taiwan, Hong Kong, Singapore, Malaysia, Thailand, India and the Philippines - the affluent consumer market is in turn analyzed in terms of two segments; the mass affluent and the rich. Their respective sizes, purchasing power and key consumption trends today and in 10 years' time are systematically described
PRODUCT DETAILS :
DIMENSION : 209 mm x 145 mm
WEIGHT : 314 g
PRODUCT CATEGORY :
Economics, Finance, Business & Management
Covering 12 Asian markets - Japan, China, India, Australia, Korea, Taiwan, Hong Kong, Singapore, Malaysia, Thailand, India and the Philippines - the affluent consumer market is in turn analyzed in terms of two segments; the mass affluent and the rich. Their respective sizes, purchasing power and key consumption trends today and in 10 years' time are systematically described
PRODUCT DETAILS :
| ISBN : 9780470822104 | |
| BY (AUTHOR) Hedrick-Wong, Yuwa, BY (AUTHOR) MasterCard | |
| PUBLISHER : John Wiley and Sons Ltd | PUBLICATION DATE : January 26, 2007 |
| COUNTRY OF PUBLICATION : United Kingdom | IMPRINT : John Wiley & Sons Ltd |
| LANGUAGE : English | AGE : Further/Higher Education |
| PRODUCT FORM : Paperback / softback | |
WEIGHT : 314 g
PRODUCT CATEGORY :
Economics, Finance, Business & Management