Uncommon Sense, Common Nonsense: Why some organisations consistently outperform others

9781846686023
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DESCRIPTION :
This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists.

It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

PRODUCT DETAILS :
ISBN : 9781846686023
BY (AUTHOR) Eccles, Tony, BY (AUTHOR) Goddard, Jules
PUBLISHER : Profile Books Ltd PUBLICATION DATE : May 23, 2013
COUNTRY OF PUBLICATION : United Kingdom IMPRINT : Profile Books Ltd
LANGUAGE : English AGE : Professional & Vocational
PRODUCT FORM : Paperback / softback
DIMENSION : 198 mm x 129 mm
WEIGHT : 285 g

PRODUCT CATEGORY :
Economics, Finance, Business & Management